Colton McGriff

Colton McGriff is a second-generation IBC coach with a passion for helping families break free from the rat race and take control of their financial future. Growing up around the Infinite Banking Concept, Colton saw firsthand how powerful it could be—not only in building wealth, but in creating true freedom.

At the heart of everything Colton does is his family. He and his wife, Leigh Anne, are raising two joy-filled boys and a sweet daughter, and they view IBC as a way to create both financial security and margin for the moments that matter most. Colton’s Christ-centered approach keeps his priorities grounded in faith, family, and living with purpose.

Outside of coaching, Colton has built success in the world of land flipping, proving that creative strategies can open doors to opportunities beyond Wall Street. When he’s not guiding clients toward financial freedom, you’ll often find him investing in the next generation as a high school basketball coach. Whether on the court or in financial coaching, his mission is the same: to help people discover their potential, live intentionally, and leave a lasting legacy.